Unregistered Carriers on 10/07/2009 - 1873
Unregistered Carriers on 10/08/2009 - 1881
Working The Phone ... Proactively
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As mundane as "working the phone" sounds, it is vital for somebody to be contacting carriers - particularly the larger carriers - to make sure they get registered. Why? It's not necessarily what you might think - more revenue. In many cases, the UCR registration form gets sent to "somebody" in the organization, but frequently,it's not the right "somebody". Usually, a follow-up phone call can establish who "manages the trucks" and the real contact work can begin.
While all of us in Illinois talk on the phone all day long, one of our staff members, Bill, has the specific assignment of contacting the largest unregistered carriers to make sure they get the message. Every week or so, we sort the current Unregistered List to see who's still on the list and to see if new larger carriers have been added via a "sideways" addition ... or for any other reason why a carrier with 30 power units would just "pop up" on our list. Over time, Bill has also deactivated a lot of carriers as a result of trying to contact them and then subsequently researching them and finding that there is no sign of life.
Nothing highlights the fact that these listings are merely MCMIS records - and not necessarily "real live carriers" - than this "working the phone" process. We've deactivated hundreds of these "carriers". And remember - a deactivation is as good as a registration when it comes to the Unregistered List!
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