Unregistered Carriers on 8/31/2009 - 2287
Unregistered Carriers on 9/01/2009 - 2273
We are experimenting with contact tracking in conjunction with our UCR Unregistered List. For those of you unfamiliar with contact tracking, it's a method of keeping track of who you called, when you called them, making notes about the calls, scheduling follow-up calls, etc. What I find interesting about contact tracking is that you can say to the person, "Now the last time we talked, Jane, you said you were mailing the form" or "Jane, I've left you three messages and you haven't returned any of them. Would you rather hear from the cops?" It can be used to refute the excuse, "I've never heard of UCR before today". It can also guide staff and focus them on a set of contacts that need to be made on a given day. In case you've never used contact tracking before, we use Sharepoint because it's already in place, but contact tracking software can be had for free at various places on the internet - or you can just use Excel. I'll keep you posted as we figure out what works.
I feel pretty good about our August numbers - 628 carriers registered and $61,566 collected for an average of $98 per registration. Those numbers included only one $3840 registration and nine $806 registrations. 398 of them were for $39. It pays to keep on playing --- and it averages right around $100 per!
Later!
No comments:
Post a Comment